Studio Lago Desk

About Me

When it’s time to get visible with a daring brand and a non-boring website, get someone in who geeks out on all the stuff you don’t want to do…

Helping busy business owners create bold online brands and stand-out, non-boring websites is my jam. I’m passionate about giving once-upon-a-time-website DIYers, ambitious entrepreneurs and founders back the time to focus on doing the things they love the most in their businesses, giving them clarity in their online presence and the confidence to grow big!

Studio Lago Design Katie Lake photo of me
How to write copy for your website

What’s up?

*You're struggling to show up online...

*You've got an out-of-date website that's gathering dust...

*Your brand doesn't connect with your people...

*You're feeling overwhelmed with it all...

*Not being able to create the website your business deserves shouldn’t be the thing holding you back. Building your own website can be overwhelming, super time consuming and when you look at the finished product, does it work and is it attracting your people?

*Truth bomb! As long as your website isn’t doing all the heavy lifting and acting as a sales machine for your business (including even when you sleep) then it’s not doing its job, and could be losing you work.

* Because yes, you’re amazing at what you do and you have a skill, an art, a shed load of passion and entrepreneurial spirit to throw into the mix. But this alone isn’t enough to help you tell the story of what you have to offer. Your online presence needs to do that for you.

* (Ouch. I know. This stuff can make you feel the same way the pesky Instagram algorithm does… You’re over it, right?)

That's where, right on cue, I jump in...

…armed with a flat white, a notebook and a whole load of ways to help you bring those gazzilions of ideas for growing your business swimming around in your head, to life. Finally!

Hi, I'm Katie

Studio Lago Design started when I spotted a hole in the creative space with my name on it…

 

… it was that third lockdown we had bere in the UK, at the end of 2020. My Wedding cake design business was very much on hold and I had spent some time rebranding and updating my own business website.

It wasn’t long after launching the site that I’d been asked to help a couple of fellow business owners with theirs. Before I knew it, the business had been born. Not only did this come from my necessity to work, but I also fell in love with the process of helping other business owners revamp their online presences and give them back the time to focus on the things they actually loved doing.

What I noticed was, lockdown or otherwise, so many business owners were getting overwhelmed and burned out spending so much time creating their own websites and then letting them go dusty and out of date. Then ‘update website’ was remaining on their ‘to do’ list for far too long because the thought of logging back in to learn how to make changes all over again was filling them with dread.

I’ve always put my design degree to good use, but now I help ambitious business owners realise their dreams of having a website they’re proud of. I give them new found confidence in their businesses and empower them to make the changes they want to make to their websites without the tech overwhelm and dread.

I live in North London, UK with my with my husband and our imaginary dog (we don’t have space just yet). We love a long walk where we can grab a coffee, discover new places and learn something new about our amazing city.

When I’m not working with inspiring business owners or designing wedding cakes, you’ll probably find me dreaming of what my next meal will be, the best fruit garnishes for a gin and tonic or where we’ll travel to on our next adventure.

Studio Lago Design Katie Lake photo of me
Studio Lago Workspace

I do things differently to a lot of designers out there:

One

I create branding and websites strategically, but before you run a mile becasue I know that word can be a bit ‘icky’, what does that actually mean? Well, I’ll design everything based on your unique business goals and we’ll take a deep dive into who your ideal clients are, what makes them tick, how we can best attract them and how they’ll buy from you. Build it [for them] and they will come…

Two

After your project, you might want complete control over updating your site with new images, offers and blog posts. Equally the thought of doing this might make you run for the hills. That’s why I’m here to hand over the baton to you if you with full video tutorials, help guidance and advice if you want it, or I’ll be in your corner and do it all for you with one of my website maintenance plans.

Three

I work collaboratively with business owners meaning the project will require your time too. I’ll need you to come up with the goods and help me understand your business inside out but also to provide me with content for your site and give me your feedback along the way. Past clients have said this took them on a  journey of discovery of their businesses and gave them new found confidence.

So, why work with me?

*Basically, I'm obsessed with helping business owners create websites they actually want to send people to...

*I'm always investing in learning the ins and outs so you don't have to. Web design is an ever changing world that keeps me on my toes.

*Because you understand the value of investing in creating the brand and website your business deserves.

Where I stand on drinks, houseplants and other important stuff...

 

Happy place: Exploring somewhere new

Motto: Want something you’ve never had? Then do something you’ve never done”.

Go-to drink: Gin and tonic

I go on holiday to: Scuba dive

Hidden talent: Remembering song lyrics

Can’t live without: Breakfast

Guilty pleasure: Buying second hand clothes

I left my heart in: Cambodia, Peru, Cuba, Bolivia… To many too list!

Likely to shop for: Yet more houseplants

Studio Lago Design About me Gif
Studio Lago why me?

Am I your cup of tea?

(or is it coffee?)

Whichever floats your boat, if you reckon we’d be able to chat all day long about the best gins out there, recite the words of the entire Bowie back catalogue together or, of course, talk about how to get your business out there and help you find your ‘people’, then I think it’s time for a chat, don’t you?

Small Katie on a bike
Studio Lago Katie Lake Image of me
Studio Lago Katie Lake Image of me

“I don’t know where I’m going from here, but I promise it won’t be boring”.

-David Bowie