Celebrations By Mary
A high-end party planner working across London and Essex, specialising in unforgettable private and corporate events. The client wanted a brand and website that captured the luxury, elegance, and creativity of their work while appealing to a discerning audience.
Service
Brand + Website Transformation
The Brief
The goal was to create a refined brand identity and website that reflected Mary’s unique style and premium service. The website needed to act as both a showcase of past events and a tool to attract new clients, while the brand identity had to communicate sophistication and attention to detail.
The Approach
I started by diving into the luxury events space, exploring competitor brands and the expectations of clients in this market. From there, I experimented with moodboards, colour palettes, and typography to build a look and feel that embodied sophistication and creativity. For the website, I mapped out a clean structure to highlight services, past work, and testimonials while keeping the user experience seamless.
The Solution
-Crafted a distinctive visual identity with logo, colour palette, typography, and clear brand guidelines.
-Designed and developed a website that balanced elegance with usability, showcasing events while making enquiries effortless.
-Created supporting brand assets and mockups to ensure consistency across social media and client communications.
-Built a flexible design system that can grow as the business evolves.
The Outcome
The new brand and website gave Mary a polished, professional presence that matches the quality of her services. It set her apart in a competitive market, improved client confidence, and made their offering feel as premium as the events she delivers.
See it in the wild:
“Katie created a brand & website that perfectly reflects the new business division Celebrations By Mary whilst ensuring it is in line with the Weddings By Mary brand.
I love knowing that both business brands truly reflect the type of clients I wish to serve and work with as a result of working with Katie, and I knew from the start that she would understand the vision and execute it professionally.
I have absolutely no hesitation in recommending Katie to other like minded businesses. She takes the time to truly understand the final vision desired by deep diving into the behind the scenes when it comes to branding.“
Mary
Celebrations by Mary
Are you looking for…
- An (over)enthusiastic brand and business wingwoman who will get (almost) as excited about the future of your business as you are?
- A guide to help you step out of your comfort zone to grow your business (as you know that’s where the magic really happens!)
- A brand and website that aligns with all the right people and pulls them into your world.
- A personality packed brand that pops and speaks directly to the right people, while repelling the wrong ones.
- A new lease of life for you and your business?
Let’s take you on a journey of rediscovery and dig deep to bring out your special sauce and share it with the world as it deserves!
